Etisalat is one of the largest telecommunications companies in the world and the leading operator in the Middle East and Africa, headquartered in the UAE. Etisalat operates in 18 countries across Asia, the Middle East and Africa, servicing over 100m customers out of a total population of approximately 1.9bn people.
In 2009, Etisalat reported annual Net Revenues of AED 30.831billion and Net Profits of AED 8.836 billion marking a 5% and 16% increase respectively, compared to 2008. Etisalat is rated by Moodys' Aa3/ Fitch A+ / S&P AA-. Etisalat is a comprehensive telecommunications provider offering a one-stop shop for mobile and fixed-line voice and data services to individuals, enterprises and international telecommunications companies, ISPs, content providers and mobile operators.
It offers a variety of hi-tech complimentary services to the telecommunications industry including managerial and technical training, SIM card manufacturing, payment solutions, clearing house services, peering, voice and data transit, and submarine and land cable services.
Etisalat has a reputation for launching the right service to the right audience at the right market at the right time. This has been seen time and again, with the introduction of mobile, GSM, Internet, NGN fixed and mobile broadband services into the Middle East, Asia and Africa.
Etisalat is also the major hub in the Middle East, for internet, voice, mobile
broadband, broadcast, roaming and corporate data services, with an extensive regional and intercontinental network. It is the largest carrier of international voice traffic in the Middle East and Africa and the 12th largest voice carrier in the world.
Etisalat is the largest comprehensive provider of carrier and wholesale services in the region with Points of Presence (PoP) in New York, London, Amsterdam, Frankfurt, Paris and Singapore providing a truly global reach. Etisalat has 525 roaming agreements connecting 185 countries enabling BlackBerry, 3G and voice roaming.
Etisalat is a major investor in Thuraya, one of the world’s leading satellite geo-mobile communication systems covering approximately two thirds of the planet’s surface.
In 2009 the Etisalat group received seventeen industry awards and including three for innovation and three for customer service. It has been named ‘Best Overall Operator’ in the Middle East six times since 2006 and was named Best International Carrier at the World Communications Awards in 2008.
Manager Bundling Solution Work Location Afghanistan
Responsibilities:
The role is responsible for the leading the development of service bundling of convergence for fixed and Mobile products according to the roadmap and marketing plan, prepare the service positioning, Go to Market Strategy, analysis and review of the initial plan and environment, Regulatory analysis and responsible for the profitability of every product and service
He/she will engage with specific products in the connectivity product portfolio (Voice based service, GSM, GPRS, HSDPA, ADSL, Internet leased lines, IP based services etc)
He/she will be responsible for designing products and service convergence roadmap and will manage the delivering of the voice & data marketing strategy. He/she would work on the introduction and full life cycle management of products and services, and their delivery systems.
He/she will conducts market analysis, to assess market trends and needs, prepare the market forecast & market segmentation, technology services trends & frameworkand writes a Marketing Requirement Documents or Concept Note as input to the development of new enterprise and corporate products and services and/or introducing of new feature of existing products and services in the product portfolio, including descriptions of product features and attributes and related technical specifications, developing policies, procedures and operational guide lines for the product and service.
He/she is also responsible for product profitability, product development as mentioned in the KPI.
Key Responsibilities:
* Recommend and manage annual operating plan, budgets for respective products to enhance profitability and revenue
* Develop annual marketing plans,pricing strategy that maximizes sales and retention while enhancing margin
* Responsible for the leading the development of convergence solution of fixed and mobile according to the roadmap and marketing plan.
* Engage with specific products in the connectivity product portfolio (Voice based service, GSM, GPRS, HSPA, Internet, IP based etc), manages the life-cycle of the product.
* Aligning product attributes with internal available resources and building additional resources/ processes as needed, to make the products successful.
* Leading multi-functional teams consisting of internal staff, vendors and technology partners to devise optimum solutions and products.
* Develop and implement Marketing strategies, targets and initiatives of Home BU
* Design marketing strategies for Products and Services including, process branding, marketing communications, content, pricing and distribution channels
* Develop and manage an optimal product portfolio including areas such as management of product launch, lifecycle and service maintenance
* Design introduction of new products (in coordination with Integrated Technology – Product House), and new VAS
* Design tariff changes of existing products and services
* Design time-limited promotions and discounts on existing and new products and services bundling
* Conducts market analysis, to assess market trends and needs, prepare the market forecast & market segmentation, technology services trends & framework.
* Prepare and writes a Marketing Requirement Documents or Concept Note including descriptions of product features and attributes and related technical specifications, developing policies, procedures and operational guide lines for the product and service.
* Design termination of products and services
* Review and validate BU advertising campaign and provide input and support to media planning, sponsorship, and corporate events
* Provide input and support to the product delivery process
* Provide input and support to Home BU target setting
* Ensure adherence to operating budget of Marketing division
* Cascade Marketing targets into Senior Manager targets and initiatives
* Conducts market analysis, to assess market trends and needs, and writes a Marketing
* Requirement Documents as input to the development of new retail and corporate products
* and services and/or introducing of new feature of existing products and services in the product portfolio.
* Responsible for fixed and Mobile products and services launches across all department units.
* Responsible for product and services training to Sales, customer care account management, call-center teams and internal departments and divisions.
* Coordinates with Manager Communications and events to develop product and services sales-ware (brochures, promotions, Advertisements, Press releases, branding etc).
* Coordinates with the pricing team to develop product and services financial studies/ Models and product and services pricing.
* Coordinates with Market research team to conduct Market surveys if required.
Requirements:
Core Competencies :
* Has skills in product management plan development and knowledge of implementation of these services.
* Knowledge of strategic communications and marketing concepts, principles, methodology and techniques.
* Possess knowledge of the international carrier business and market dynamics.
* Technical expertise in convergence solution for Fixed and Mobile as well as traditional voice, IP and data products
Qualification:
* Bachelor's degree in Engineering preferably in Telecommunication, Comp Science or Electronics.
Experience:
* 10 years experience in telecommunication – product development
Join Us :
We reward performance. Our packages are competitive and attractive, both in terms of compensation, added benefits and perks. We strive for our employees well-being and take retention very seriously. If you feel you have what it takes to work in a dynamic, challenging environment, or if you are a UAE national seeking a rewarding career, take a moment to view our vacancies and training programs. When you are ready to take the next step, take a look at how to apply. We look forward to welcoming you to the winning team.
Interested candidates please apply online at the link below not later than 16 September 2011 to:
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